Home based business opportunities open you with immense possibilities of soaring higher in business by effective article writing. The usage of HTML definitely ensures your articles to be viewed on the most frequent pages of the websites. The article directories accept the text written articles so it is the writer’s challenge to compose his article by skillful usage of key words. The search engine can form keywords combination and thus attract a lot of traffic. Therefore, your writing skill determines your home based business success and moreover by distributing your content in different places, the chances of plagiarism by other marketers can be averted.